Leave it Better

The Leave it Better™ initiative is the overarching program that supports Elanco’s ruminant sustainability outreach. It was developed to strategically unite the full scope of Elanco’s ruminant sustainability work under a consistent, recognizable theme. Leave it Better™ is a real-world illustration of action toward Elanco’s Healthy Purpose™ – the framework of commitments focused on advancing the well-being of animals, people and the planet in order to realize Elanco’s vision of ‘Food and companionship enriching life’.

Leave it Better logo

Leave it Better™

Leave it Better™ is inspired by the universal desire of farmers and ranchers to leave their land, their livestock, and their business better than when they started.

a producer kneeling down in front of cattle

Cattle producers have made great strides in improving the sustainability of their operations. They focus on continual improvement, so they have a viable business to pass on to the next generation. Despite the diversity of farms, ranches, and feedlots across the nation, every operation is united in their desire to leave land, livestock, business, and facilities better than when they started.

Examples of the Leave it Better™ initiative include:

Elanco’s partnership with Ducks Unlimited. An investment of a minimum of $50,000 annually from 2021 through at least 2023 to help purchase grass seed in support of the USDA Farm Service Agency’s SAFE program to restore grasslands.

Educational content to support producers’ sustainability efforts. Elanco is committed to helping producers learn more about their craft and how to “Leave it Better™” through educational articles, videos, and participation in industry events.

Elanco is committed to helping every customer we work with – and the cattle industry as a whole – Leave it Better™. We want to be the lead partner on our customers’ journey to improve the efficiency and sustainability of every farm, ranch, and feedlot that we work with.

Understanding Perspectives of Sustainable Beef

Sustainability is important to beef producers and consumers, and both believe innovation can help improve beef sustainability. Explore the latest market insights on sustainable beef.

You Might Be Interested in...

Get to know Elanco and our perspective on animal health by exploring more articles below.

Cow and Calf standing in a field of grass

Improving Beef Industry Sustainability

Incentives and innovation are key for beef producers to improve sustainability of the industry.

cattle eating

Beef Cattle: The Ultimate Upcyclers

Learn more about beef cattle’s superpower: upcycling. In other words, taking something of little or no value and creating a higher value product.

cows standing in a row

Innovating for Environmental Stewardship

Explore more on Elanco’s commitment to innovation and advancing sustainability initiatives in the beef industry.

Hear from an Elanco expert on some of the latest sustainability topics

What are greenhouse gases?


Connect with Elanco

Country selector

Elanco's Healthy Purpose, Elanco and the diagonal bar logo are trademarks of Elanco or its affiliates. © 2022 Elanco or its affiliates.
PM-US-22-0097